Not sure what to fix? Start with the $97 checkup.
Written review. Prioritized fix list. 3 to 5 business days. No call needed.
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Written review. Prioritized fix list. 3 to 5 business days. No call needed.
Get the Checkup → Book a free 15-min callA written audit of your site, lead path, ad tracking, and follow-up gaps. Delivered in 3 to 5 business days. No call required.
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Stop losing leads to slow websites and manual tasks. Start with the $97 Website and Workflow Checkup. Get $97 Checkup
About Jeffery Njoku, the builder behind Practical Tools Explained and its website, automation, CRM, and AI workflow services.
I build two things for local service businesses running paid ads. The first is an AI conversation agent that responds to every missed call in under 60 seconds. The second is server-side ad tracking that fixes the broken conversion data that’s been costing your campaigns 20 to 30% of their performance since 2021.
Both are fixed-scope builds. Both are live in under two weeks. No retainer to start.

I’m based in Richmond, TX, a city southwest of Houston. For years I’ve been building automation and data infrastructure across multiple businesses, and the same two problems kept showing up everywhere I looked.
The first: leads that called once and never heard back. The second: ad platforms making decisions on data that was 30 to 40% incomplete because of iOS privacy changes and ad blockers.
Both problems are fixable with the right tools wired together properly. Neither requires a long agency contract or months of planning. They require someone who knows the infrastructure, builds it right, and hands it off working.
I work primarily with HVAC, plumbing, roofing, solar, and med spa operators who are already spending money on Google or Meta ads and want those ads to actually close jobs.
Twilio, Make.com, OpenAI, server-side GTM via Stape.io, Meta Conversions API, Google Enhanced Conversions, WordPress, Blocksy, Fluent Forms, and basic CRM routing through whatever you’re already using.
Using safe, read-only or limited-permission access methods. No full admin credentials. No shared passwords. No disruption to what you’re already running during the build.
Based in Richmond, TX. I work with businesses remotely across Texas, Florida, and Arizona. All builds are handled via email, screen share, and documented handoffs. No in-person required.
Every missed call triggers a text in under 60 seconds. The AI qualifies the lead and notifies you when someone is ready to book. No more lost jobs from slow callbacks.
From $1,500 One-time setup, no monthly lock-inServer-side Meta CAPI and Google Enhanced Conversions. Bypasses browser restrictions and sends clean conversion data directly to your ad platform.
From $1,500 One-time setup projectThe call is free. I’ll tell you what I’d build and what it costs before we hang up. Or start with the written review if you’d rather see the fix list first.
Two fixed-scope builds that fix both problems. No retainer to start. Live in under two weeks.