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$97 Website and Workflow Checkup

Find out exactly what to fix before spending anything larger.

A written audit of your site, lead path, ad tracking, and follow-up gaps. Delivered in 3 to 5 business days. No call required.

✓Website clarity and CTA review
✓Lead capture and form audit
✓Follow-up and CRM gap check
✓Ad tracking health assessment
✓Prioritized fix list, 3 to 5 business days
Get the $97 Checkup →

Have questions first? Book a free 15-min call

What We Don’t Do

A clear explanation of what Practical Tools Explained does and does not handle for websites, automation, CRM, AI workflows, and small business tech.

Home/What We Don’t Do
Honest about the limits

What Jeff Njoku doesn’t build or offer.

Being clear about what this isn’t saves everyone time. If what you need isn’t on this list, there’s a good chance it’s something I can help with.

Not in scope

Things I don’t do.

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Ongoing marketing management

I don’t run your ads, manage your content calendar, or operate as your marketing department. What I build gets handed off to you to run.

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Monthly retainers as a starting point

Most projects start as fixed-scope builds. Ongoing support can be discussed after a project is complete and working, but I don’t sign monthly retainers before anything has been scoped and delivered.

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Custom software development from scratch

I wire together existing tools and platforms. If your project requires building custom APIs, mobile applications, or software from the ground up, that’s outside this scope.

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SEO campaigns

I don’t run link-building campaigns, produce content at scale for SEO, or manage your search rankings. I make sure pages are properly structured when I build them, but ongoing SEO is a separate discipline.

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Social media management

I don’t manage social accounts, create content for posting, or run social ad campaigns.

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Standalone graphic design or branding

I don’t do logo design, brand identity work, or design deliverables as standalone projects. When I build a site, design decisions are part of the build. Separate design-only projects aren’t something I take on.

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24-hour turnarounds

Good builds take time. Typical timelines are 5 to 10 business days depending on scope. If you need something by tomorrow, I’m not the right fit.

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Cheap options

If the primary concern is finding the lowest possible price, this isn’t the right fit. Projects are priced to reflect the skill and time it takes to build something that actually works.

What I do build

This is what’s actually in scope.

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AI Conversation Agent for missed calls

Twilio + Make.com + OpenAI. Every missed call gets a text back in under 60 seconds. AI qualifies the lead, owner gets notified. Fixed-scope, live in under two weeks. From $1,500.

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Server-side ad tracking

Meta Conversions API and Google Enhanced Conversions via server-side GTM on Stape.io. Fixes the broken tracking from iOS 14 and ad blockers. Fixed-scope. From $1,500.

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WordPress websites — including WooCommerce

Clean, fast sites built on Blocksy with Fluent Forms and CRM routing. Standard service business sites and WooCommerce stores. Every page designed to explain your offer and capture what you need it to capture.

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$97 Website and Workflow Checkup

Written audit of your site, lead path, ad tracking, and follow-up gaps. Delivered in 3 to 5 business days. The right starting point before committing to a larger build.

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Make.com automation workflows

Lead capture to CRM, follow-up sequences, job close triggers, invoice automation. Any repetitive manual process that can be wired together with tools you already use.

Not sure if you’re a good fit?

Start with the $97 checkup or book a free call. I’ll tell you quickly whether what you need matches what I build.

Get the $97 Checkup → Book a Discovery Call
TX, FL, AZ — Local service businesses

Missed calls are costing you jobs. Broken ad tracking is wasting your budget.

Two fixed-scope builds that fix both problems. No retainer to start. Live in under two weeks.

No monthly lock-in Fixed-scope pricing Live in 5 to 10 days
Book a Discovery Call → Start with the $97 Checkup View Services
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